Free Client & Buyer Persona Templates Identify Who Your Ideal Clients Are & How To Effectively Connect With Them Through Your Marketing. Here is what is included: Identify WHO your audience is: What is their background: job, career path, family, etc. What are their demographics: male or female, age, income, location, etc. What are their identifiers: demeanor, communication style, etc. Determine their WHAT: What are their goals: primary, secondary, etc. What challenges do they face: primary, secondary, etc. How can you help: to help your personas reach their goals. Establish the WHY: What are some actual quotes: what challenges are they facing, what are their goals, etc. What are some common objectives: What gets in the way of them buying your product or service, etc. Now, HOW will you reach them: How would you describe and present your solution to your persona, etc. What are the marketing messages you can use for this persona? What is your elevator pitch? How will you sell your solution, what are some testimonials, etc. Where Should We Send Your FREE Buyer Persona Template? Let us know where we can send your download. (You will not be spammed, promise) Buyer Persona Download Name*Email* This iframe contains the logic required to handle Ajax powered Gravity Forms.